Playing the Press: How to Reach Game Journalists
A downloadable book for Windows, macOS, Linux, and Android
Every week, new video games are released; game journalists, Let's Players, streamers and other outlets are flooded with games to cover- if you're an independent game developer, how can you get- and keep- the attention of the press?
Playing the Press will help you to do just that: reach out to outlets and get your game covered. The following topics are covered in the book:
- Launch Coverage
- Making First Contact
- Writing Your Press Release
- Hitting the Road: how to handle press at such events as PAX and Comic Con
- Dealing with Bad Reviews and Negative Press
- Holding the Attention of the Press
- Organizing Your Assets
- ...And more!
This guide is be brief and affordable, but comprehensive and indispensable. If you're making a video game and need help promoting it, this is where you start.
In order to download this book you must purchase it at or above the minimum price of $6.99 USD. You will get access to the following files:
Log in with your itch.io account to leave a comment.